We're Here For
The Work
Tradecraft Analytics offers the operational and analytical expertise to help biopharmaceutical companies tackle complex commercial opportunities.
About
We solve complex patient data problems in order to enable biopharmaceutical companies to connect the right patients with the innovative treatments that will most benefit them.
CAPABILITIES
We pride ourselves in working from a large toolbox of solutions. Let us find one for you.
Patient Data Strategy
Identify the assets and solutions needed to support the business and how they should be leveraged to answer critical questions and assess performance.
Patient Mapping & Modeling
Map the prevalence and incidence of your target patient population and model its impact on the market to illustrate areas of opportunity and risk.
Patient Journey Development
Understand the how and why behind the treatment decisions for your target patient population.
Patient Type Analysis
Determine which patient population is ideal for your product and how successful you have been reaching these patients.
Gap Analysis
What questions have you struggled answering? What do you need to know and how do you fill the gap?
Opportunity Analysis
Uncover the needs of your target market and determine where the opportunity is greatest.
Insight Analytics
Analytical Capabilities geared towards the needs of today’s specialty products and markets.
Commercial Operations Strategy
Strategies and solutions for tackling complex commercial operations problems in specialty markets.
VALUES
What we know
Stay up to date on industry trends and new happenings at Tradecraft Analytics.
Which makes sense. Pharmaceutical companies stay in business and are able to innovate because HCPs prescribe their products to patients who need them. The Rx pays the bills. Therefore, Rx data has been the foundation on which pharmaceutical commercial planning was built. Mega-brands like NEXIUM and LIPITOR were able to take advantage of large chronic disease states that effected millions of patients. Their manufactures understood their markets incredibly well, differentiation was clear and the success that followed their launches fueled future product development and commercialization in other therapeutic areas such as oncology and diabetes. And every step of the way the available Rx data informed them. Where they were successful, where they struggled, which tactics worked and how many resources…
Contact Us
We believe that the strength of our business lies in our relationships. Let’s talk.